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The New Approach towards Female Education

There are several stereo types that Indians have made with regards to Engineering, architecture, construction and other education systems like a doctors degree or law. There is undoubtedly, a need for change which has to be bought in the school of thought because this disrupts the ambitions and aspirations of all female students who form a major part of the young population of India. In the last decade India has produced great women achievers in the corporate world like Chitra Ramkrishna ( MD & CEO, National Stock Exchange), Naina Lal Kidwai (Country Head, HSBC India) Shikha Sharma (MD & CEO, Axis Bank), Kalpana Morparia (CEO, JPMorgan india) and the list goes on;  Yet women are perceived by the society as the ones who are limited to being responsible home maker’s, we are trying to change this perception of individuals and society as a whole to look at them as individuals who are capable of much more. According to hotcourses India, girls who in their fourth grade show interest in Maths and Science are close to 66% however the disappointing fact is that only 18% make it to actually pursuing their education in these streams. We would like to break this stereo type and therefore, we’ve initiated a plan exclusively for woman; a plan which will not only benefit them but also motivate them to pursue their dreams and fulfil their aspirations.

According to a survey by hotcourses India our country contributes to a humongous $3.3 Billion to the US economy. On an average every year 1, 00,000 Indian student’s visit solely the US. Australia alone has an intake of over 50,000 Indian students per annum followed by Canada. The numbers undoubtedly appear astounding and it solely goes on to indicate that there is strong drive in students travelling abroad every year to pursue their higher education.

“Swalaksh” a women centric campaign, commenced on 8th March-“The International Woman’s Day” where all prospective girl students aspiring to study abroad get a 5% cash back on their tuition fees (Funded) on completion of the course. For example if a student takes a loan for Rs 10 lakh she would be entitled to receive RS 50,000 cash back on successful completion of her course. This campaign has been started with an aim to motivate and enable a girl child to pursue education anywhere in the world. It’s a great honour for Avanse to be a small part of each aspiring individual women in their journey towards their goals.

As the name suggests “Swalaksh” represents Saraswati – The goddess of wisdom and Laxmi – the goddess of money portraying ideology of the campaign. Rightly coined the campaign aims at changing the statistics s drastically, from where India is at now, to where it can be. Girl child education is a matter of pride, however it has evolved the way it should be. There remains a tremendous scope of improvement in this segment and. The education board of India has bought about various schemes and programmes to promote the development of education in India like Kasturba Gandhi Balika Vidyalaya, Saakshar Bharat and Jan Shikshan Sansthan. The government aims at increasing these numbers and Swalaksh is one such campaign which has already made its presence felt by enrolling students and getting them on board to empower woman to pursue higher education and make themselves and our Country proud.

Reference: www.hotcoursesabroad.com


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